14 Mar

Not only does she buy pre-made jewelry from but she also buys post earrings, without doing any embellishing at all, from, a supply shop, and sells them as is. She also steals this supply seller’s pics. matte gold earrings post from sparkletrue matte gold post earrings from everluxe
————————————————————————————- sparkletrue silver bird post earrings silver bird post earrings from everluxe
———————————————————————————————————————— silver cross post earrings from sparkletrue gold cross post earrings from sparkletrue silver cross post earrings from everluxe gold cross post earrings from everluxe
——————————————————————————— gold flower post earrings from sparkletrue gold flower post earrings from everluxe
————————————————————- gold fern leaf post earrings from sparkletrue gold fern leaf post earrings by everluxe

——————————————————————————- gold daisy post earrings from sparkletrue gold daisy post earrings from everluxe

————————————————————————————- sparkletrue pearl earrings pearl earrings
——————————————————————- sparkletrue vermeil sterling earrings 925e vermeil sterling earrings
————————————————————————————- sparkletrue vermeil ball earrings vermeil ball earrings gold flower drop earrings from sparkletrue gold flower drop earrings from dangsupplies
——————————————– silver bird with wing post earrings from sparkletrue silver bird with wing post earrings from dangsupplies

——————————————————- gold bird with wing post earrings from sparkletrue gold bird with wing post earrings from dangsupplies

Thank you to the reader who compiled this massive list! Wow!


55 Responses to “Sparkletrue”

  1. 'Elle March 14, 2010 at 7:33 pm #

    Thank you! I see this bitch posting her pictures on Craftgawker as if they’re hers. They make it on, too.

    Anyone wrote to her supplier re: stealing pics? I have.

  2. ohmeohmy March 14, 2010 at 7:43 pm #

    The pics are watermarked, so she must have figured how to get rid of it. What a slimy, lazy seller. I hope she gets the boot!

  3. insaneinthebrain March 14, 2010 at 7:57 pm #

    yikes, i hope this shop gets taken down!
    been flagging this one for 2 weeks now and still nada!!! you can see from out of space these are not handmade, and they are easy to find on ali baba, yet this goes on and on:

  4. Life During Wartime March 14, 2010 at 8:31 pm #

    Now I am confused.

    It is okay to sell post earrings ready to wear as ‘supplies’, but you can not sell a manufactured chain with clasp hardware in Supplies? If earrings are legit and chains are not, then I see the decision against chains as a sop to the pendant on a chain sellers who must have seen the sale of supply pendants and supply finished chains as competition — shoppers could buy the same pendants they use and choose their own chains from a variety of supply sellers, bypassing the simple assembly jewelers altogether.

    These earrings are finished products as sold. They are not findings unless they are not attached to the post back.

  5. Amused March 14, 2010 at 9:45 pm #

    LDW, exactly what I was wondering.

  6. 'Elle March 14, 2010 at 11:40 pm #

    Those post earrings are sold as supplies because a lot of them have little hooks at the back for the designer to add things to them.

    These “designers” are just skipping the add-on step.

  7. Sarah March 15, 2010 at 12:23 am #

    Tibetsilvercd is chock full of reselling goodness. Here’s a super authentic handcrafted Tibetan bracelet from their listing:

    And here’s the wholesaler’s site:

    Extra easy to find, as they courteously left the wholesaler’s name in all their product images. I’ve already flagged and e-mailed HeyMichelle.

  8. sb March 15, 2010 at 1:27 am #

    Just looking through stuff making a Treasury and found this

    In her profile she says she used to make things but “now things have changed and I’ve added some beanies and headbands to my store at reasonable prices.” She talks about her ‘vendor’, and needing to restock certain colours.


  9. Thud March 15, 2010 at 4:07 am #

    These would be great fun for kids in the bath:

    or as toys… what a mess of mistagged commercial supplies put into handmade

  10. AF March 15, 2010 at 6:19 am #

    Re: insaneinthebrain, shops like that just shock me. Seriously, no one could POSSIBLY believe that those earrings are handmade by the seller at prices like that. Two dollars? Come on now! And it just roasts my behind that they have 615 sales. I wish the people who are just trying to find cheap things to buy would stay at Ebay and away from Etsy because they’re just fanning the flames on this reseller barbecue.

  11. MadeByM**** March 15, 2010 at 7:37 am #

    Since Etsy took down their tag line of “everything handmade”……my guess is they are working towards a new venue. So long old Etsy, hello Wal-Ebay-etsy…….

  12. it stinks March 15, 2010 at 8:16 am #

    First, I have to say that the post earrings are not supplies. Even if there is a little hook on the back to add something on, they are complete as is and shouldn’t be sold as supplies. That’s my opinion.

    I’ve sold jewelry on etsy for almost 3 years. And stuff like this is why I’m switching to sewing instead of jewelry making. I may spend 2-3 hours wiring beads together to create a unique necklace but it doesn’t sell. Instead, a charm on a chain sells and sells ALOT. In one of my stores, I started glueing cabachons onto hairpins. Very simple, easy peasy. Takes seconds to do. And guess what? THey sell really well.

    And I’ve noticed that the big selling jewelry shops on etsy – that are handmade – all mostly sell really simple, easy to make jewelry. Jewelry that they remake and sell over and over, like a mini factory. They aren’t making OOAK, unique pieces.

    So, apparently I went about all this wrong from the get go. I thought OOAK unique pieces would sell. But I think people really just want the run of the mill simple stuff. Or maybe they are just conditioned to buy that kind of stuff since we’ve all been shopping at big box stores for so long.

    Well, that my rant for today.

  13. it stinks March 15, 2010 at 8:24 am #

    And now to go slightly off topic.

    There was an article in our local Sunday paper about how the factories in China are having trouble finding and keeping employees. Apparently, half of the working aged people were born in the 80’s and 90’s and were better educated than their parents. They are now of the opinion that they have rights and don’t want to spend their days slaving away in these factories for little pay. They feel they should be given chances to advance and earn more pay. One young fellow complained that he had worked in one factory for $140 per month and had quit to work in another for $150. He was quite angry about the low wage and complained about China having the lowest wages in the world – although I don’t think he did his research on that one.

    Interesting huh? I guess we’ll be seeing less stuff from China and more from Malaysia, Nicaraqua, India, etc. Or maybe the Chinese govt. will just crack down on all that independent thinking.
    I found it interesting.

  14. MadeByM**** March 15, 2010 at 8:40 am #

    Off subject but……..

    A certain person in this thread is really ticking me off! I’m done with it now, but gawd, it’s like if you play dumb (like Etsy likes to do), you can’t get in trouble.

  15. Crazy Cat Lady March 15, 2010 at 9:03 am #

    it stinks, as a jewelry maker, I’ve noticed that too. But I just can’t bring myself to just put a plain charm on a plain chain. I even bought crap charms and crap chains from Michaels but I still need to put something else there – gemstones or something. And they don’t sell. Maybe I should just take my little sterling charms and use them. It’s just so….blah, like everyone else though.

    One of my most popular sellers? Gemstone chips on a headpin earrings. I guess if I didn’t make jewelry it would seem cool to me too, but it seems like you can get those anywhere! But hey, I’ll keep making them because people like them, lol. And maybe they’ll come back and get something more interesting later.

  16. BlueKittyMiniatures March 15, 2010 at 9:19 am #

    Careful MadebyM you might get splinters in your fingers.

    If Etsy can’t keep the site straight (which seems they can’t) or don’t want to because the crap sellers bring in money then maybe they should have a sort of juried section where they transfer sellers they can see ARE living up to the original stated goal of the site. Sort of like a caegory where buyers can visit if they are particular about getting something genuinely handmade or even genuinely vintage from a genuine seller.

    I could live with that.

  17. luckyshots March 15, 2010 at 9:30 am #

    MadeByM**** – that person is just being his normal self. Unfortunately.

    But what in the world was the OP talking about anyway? I can’t figure it out.

  18. Amused March 15, 2010 at 9:31 am #

    My guess, and only a guess, is jam being made in an uncertified kitchen? FP around 10 AM.

  19. BlueKittyMiniatures March 15, 2010 at 9:43 am #

    That would make sense Amused. I hadn’t thought of food.

  20. luvvah March 15, 2010 at 10:09 am #

    Yes, I thoght that too – the jam.

  21. MadeByM**** March 15, 2010 at 10:13 am #

    Yeah, that particular person is always like that, I know. That head in the sand mentality of half of them gets old, though.

    I’ve been a believer of jurying since not long after I started on Etsy. That is the only way to maintain some integrity, but once they became successful and saw the money rolling, their original mission changed. Yeah, I like that idea of having a special section that you can be moved to once they check out your shop and see that you are legitimate……..then at least the buyer has a better feel of what they are buying!

  22. BlueKittyMiniatures March 15, 2010 at 10:42 am #

    “then at least the buyer has a better feel of what they are buying!”

    and Etsy still rakes in the money so they can function and keep the fees reasonable.

    Hey they could even give a discounted rate for those who make it to the “genuine” category 🙂

  23. MadeByM**** March 15, 2010 at 10:48 am #

    Ok, BlueKitty……I think we have it all figured out! (Now, just to convince Etsy of it……………………..)

  24. Life During Wartime March 15, 2010 at 10:59 am #

    What would jurying mean on Etsy, if the site kept the same staff that works there now?

  25. ick March 15, 2010 at 11:04 am #

    The thought of buying food off the internet makes my skin crawl. You have no idea, licensed kitchen or not, what goes on.


    The poster referenced in post 14. of these comments is an ass. The other day he defended Etsy over money going to the wrong seller during the payment process.

    Etsy is full of idiots.

    Etsy simply doesn’t care any more. All of the promises, past and present, are just hot air. The same things have been going on for years and nothing changes.

    That’s your answer…they don’t care…unfortunately.

  26. peaceloveandprofits March 15, 2010 at 12:12 pm #

    I didn’t know that they changed their tag line. I noticed a long time ago that the items that sell well are simple and can be made in multiples. My friend is a jewelry designer and she says that so often her customers are people who’s friend have something she made and they want the exact same thing. It annoys her but it’s her bread and butter. Then I started looking around and sure enough, the top sellers are the ones who have simple items they sell many multiples of in only a handful of “designs”. And they sell so many that they probably earn a good living doing it! No OOAK just the same as it ever was. And sadly if they did section us into our own “truly handmade”, and OOAK area no one would come, they would all clamor too the area where they can get exactly what everyone else has. Didn’t Rod Serling use this topic in an episode of the Twilight Zone?

  27. AF March 15, 2010 at 12:20 pm #

    Yeah, as far as the forum thread goes, look right now–there’s an Etsy-created FP up and it includes an Apple brooch which I’m pretty sure is copyright infringement. Bah.

  28. MadeByM**** March 15, 2010 at 12:43 pm #

    peaceloveandprofits…..yeah, I’m finally getting it….too bad it took me this long to finally figure it out! Maybe my dreams are just that………..a dream.

  29. Em March 15, 2010 at 1:04 pm #

    I was just on my way here to point out that Apple brooch. I’d love to know what Apple would think of that.

  30. MadeByM**** March 15, 2010 at 1:23 pm #

    Em………(in sarcastic voice) “but Etsy doesn’t have the time to find out who does and does not have permission to use a copyrighted item!”

    Give me a break………..I doubt Apple gave that seller the permission to make a brooch using their logo!

    And it amazes me how fast people jump on the bandwagon to make movie inspired items! Now it’s Alice! And I’m guessing some of the stuff that is being used is also copyrighted!

  31. Life During Wartime March 15, 2010 at 3:19 pm #

    There’s a big difference between not policing Etsy for potential copyright violators, and featuring them.

    The staff at Etsy seems to be challenged somewhat in the imagination department. That’s why they hired Mr. Trendster with his Turn Your Posh Loft Into ‘Life After People’ aesthetic. Otherwise, what do they feature except pop culture flavors of the week: this week’s hot film, hot teevee show with new episodes, or a cash-in on the life of some celeb? Oh, and the endless cycle of wedding-momma-baby, Halloween, Booby and Bum Day (aka Valentine’s outside of Etsy), with a brief nod for the winter gift giving holidays that are the breadwinner for other merchants. Seriously, Halloween was heavily featured for over 90 days in ’09, with the gifting season barely a month.

    Back in the day I think I remember Etsy actually doing features based on the birthdays of inflential artists and designers. Obviously, their anticipated customer base has changed…a lot.

  32. notvintage March 15, 2010 at 5:14 pm #

    Every time I see a Target ad on TV it looks juuuussst like Etsy Aesthetic.
    I am convinced that the person(s) who hire for this site have reached the level of their incompetence. Or maybe there is an element of low self-esteem: don’t hire anyone who might know more than you do for fear you wouldn’t be King of the Castle.

    Target colors, Target design, Target quality and Target prices: from the way the site is set up and the things the “content team” focuses on, one would think this is the best we’ve got.
    IT’S NOT

  33. notvintage March 15, 2010 at 5:21 pm #

    SHOULD HAVE ADDED: Marketing Mediocrity, going for the lowest common denominator– there are more people with shitty taste in the general population than those will educated tastes. “Gee, I could make that!” they think, and c-ching! more for the coffers. Doesn’t really matter if it sells, because the only thing Etsy wants is more listings. Etsy is selling a dumbed-down aesthetic because it’s more profitable to do so.

    EVery once in a while a customer stumbles into my store and sees real quality and originality. THOSE are the customers I want, not someone who will be just as happy with something from Target because they don’t know the difference.
    This site sure isn’t educating anybody, either. That would be contrary to their profit plan.

  34. Sherri March 15, 2010 at 5:37 pm #

    Life During Wartime Says: “Back in the day I think I remember Etsy actually doing features based on the birthdays of influential artists and designers.”

    Seriously? That sounds amazing!

    I see there’s an Alice in Wonderland feature at the bottom of the main page right now. How hard could it possibly be to come up with something that the mainstream isn’t already saturated with? Wikipedia has a huge list of events that happened On This Day—why not choose something from that list and run with it?

    Is the Apple brooch still on the site?

  35. detroit March 15, 2010 at 7:31 pm #

    Okay – the food.

    Can someone school me? I assume 90% of the people making food items aren’t doing it in a ‘certified’ kitchen. I perused a few food items, and saw no mention of them being made in a legal kitchen.

    Are all these people flying by the seat of their pants, skirting the law? Or, am I missing something?

    I know, food laws vary by jurisdiction. But most of these people are not legit? Right? Or wrong?

    Thanks for your 2 cents!

  36. detroit March 15, 2010 at 7:33 pm #

    And yes – re the artist birthdays Etsy used to celebrate….

    Oh. What has become of Etsy?

    Such a tragic, and common, story.

  37. ick March 15, 2010 at 8:32 pm #

    I’m assuming that yes, 80-90% of food sellers online, are not certified or licensed. Generally, to be licensed in your home you need a separate kitchen that has a separate entrance and has no contact with your family kitchen.

    Some people rent space at licensed churches or community centers.

    That said, I generally don’t trust food sold online from small companies.

    I have some very dear friends who are wonderful people, but I would never, ever under any circumstance eat anything prepared in their homes.

    Some people really have no idea how to handle food. That doesn’t reflect on them as people, but it does mean that you should be careful.

  38. ick March 15, 2010 at 8:32 pm #

    Etsy does = tragic

  39. detroit March 16, 2010 at 4:03 am #

    Oh – thanks Ick. I always wondered about that.

    Not to disrespect any food purveyors on Etsy (I’m sure most of it is fine). But I never got why people would want to mail-order brownies and cupcakes and stuff from Etsy. I mean, by the time you got the stuff from the post office, it’d be at least a couple days old already.

    I don’t get it.

  40. it stinks March 16, 2010 at 5:33 am #

    Ick, I agree with you.
    In fact, one very well known food seller on etsy, who had had national attention for her food items was busted a few months ago for not having a certified kitchen or a food handlers license. She claimed ignorance of the law.

    Whether she was or wasn’t, I would think that would be fairly common knowledge. I mean, at my son’s school, you can’t bring anything made at home. It has to be prepared in a certified kitchen. Even just cookies for a party.
    The school’s kitchen is certified and I have actually gone there and spent the day baking cookies so the kids could have homemade ones for their party. (Well, they were actually slice and bake but at least the cafeteria smelt nice 🙂

    I think it’s just easier to ignore the law and do what you want. Most people think they won’t get caught.

  41. MadeByM**** March 16, 2010 at 6:12 am #

    Exactly, it stinks! Ignorance is bliss………and that has been my point about copyright infringement and the promotion of it on the front page. Yeah, Etsy puts their waiver out there saying it’s up to the shop to follow the laws/rules so that if someone does get busted on it, Etsy is not liable……but they condone this illegal behavior by putting it on the FP, and they freakin’ know that it’s copyrighted! Like I said, I highly doubt Apple or Disney or Harley Davidson or movie producers or NFL or NASCAR have given permission to individual crafters to use their brands or characters in their crafts…….and I doubt most of them could afford to buy the licenses!

    And sorry, I would NEVER buy food from an Etsian! I, too, doubt that most of them are cooking and packaging in a health department approved and licensed kitchen and do they have insurance to cover getting sued if someone get’s sick from food poisoning? And, yes, I would much rather buy cupcakes and breads and cakes from a local bakery so it’s fresh and intact!

  42. it stinks March 16, 2010 at 6:33 am #

    You’ve got that right MbyM. And who doesn’t have a local bakery? Well, maybe some little hick town but even the small hick town I grew up in had a grocery store with a bakery.

    Plus, how hard is it to open a brownie mix and add oil and water? I do it all the time.

    There were cases a few years ago on Route 66 where someone was selling canned items. I think it was some kind of veggie or jam. A bunch of people bought them and got sick. I remember because it made the national news.
    You have to be really careful with stuff like that.

  43. Wendy March 16, 2010 at 8:42 am #

    About food vending: it does vary state by state (where I live you are required to use a commercial kitchen) – but when you SHIP FOOD OVER STATE LINES there are all sorts of FEDERAL laws that come into play – and claiming ignorance is just that – ignorant.

    I do a lot of canning nowadays, and my blueberry jam and pickles are well received amongst my family and friends – but there is NO WAY I would consider selling them (the cost of making all this stuff would make retail sales prohibitively expensive – I grow the cucumbers that I make the pickles from). And you have to be extremely careful when you are canning and need some expensive and dangerous equipment, too (pressure canners are scary, especially after you’ve managed to scald yourself once).

  44. detroit March 16, 2010 at 10:21 am #

    Good point Wendy. The liability alone of selling food uninsured would be terrifying.

    I’m pretty sure, in addition to being unlicensed, and cooking food in a non-certified kitchen, that most of these people aren’t carrying liability insurance?

    Would they have any sort of coverage? From their homeowners (if they have it). Anything at all?

    I guess anyone who makes something, and sells it to someone else is vulnerable to a lawsuit. But it just seems like the food arena is extra risky.

    And, though it’s unlikely that you’d poison someone with brownies…what IS more likely is a BS, ambulance chaser type made up injury.

    It’s hard to believe people would make up lawsuits to win damages. but they do it ALL the time.

    I used to work in the corporate area of a national food chain – and they had a huge legal department dedicated to defending themselves against all the lawsuits like – ‘I got food poisoning from your food, there was a finger in my food, I fell in the parking lot and broke my ass, I was burned…..etc, etc, etc’

    Thousands! And I’m pretty sure most were trumped up. But, it’s less costly in legal fees and potential damage awards just to make a settlement. Which is what they did very often.

    Just the threat of one such suit could totally wipe out an Etsy individual, I would think.

    Hm, just typing and thinking. I wonder what Etsy has to say about the liability the shop owners are assuming by using their site. I’m sure THEIR asses are covered.

    Wonder if there have been any Etsy-related lawsuits, or at least any threats???

  45. You;'ve Got to be Kidding Me March 16, 2010 at 1:31 pm #

    Just when I have reached an apathetic state and figure Etsy is doing the best that it can with what it has, I come here and see this shit. All the links to this seller’s items lead to an error page, but a quick perusal of her shop shows that she just relisted them.

    Now I am livid.

    #13 It Stinks, I agree with you.

    I have so much going through my mind right now I don’t even know what to say.

  46. jcjohn March 16, 2010 at 3:39 pm #

    I keep getting the “uh-oh” page when I click on her links.

  47. ick March 16, 2010 at 4:52 pm #

    The seller just relisted them so the links in the OP don’t work.

    I guess this blog owner can re-post the new links, but the seller will just delete and relist again.

  48. ick March 16, 2010 at 4:54 pm #

    One of the main issues with selling food is allergies. Some people have severe food allergies and can actually die from exposure to certain things.

    If your labeling is not correct or you have cross-contamination because you don’t understand food handling procedures you can seriously hurt someone or kill someone.

    Anyone selling food or soap/lotion should have a comprehensive liability insurance policy.

  49. ohmeohmy March 17, 2010 at 9:07 am #

    sparkletrue has 86’d all of the reseller crap in her shop. Either she read about her shop here or etsy admin had a talk with her.

    So what now? She gets to stay and it’s business as usual, except for the fact she defrauded a bunch of customers? This really bugs me.

    I think resellers should be given the boot completely, no second chances. If they are bold enough (and lacking ethics to begin with) to sell shit that isn’t made by themselves in the first place, they don’t deserve to be here.

  50. jcjohn March 17, 2010 at 4:41 pm #


    good point, hadn’t actually thought about the fact that even if a shop BECOMES compliant, they have still defrauded previous buyers.

  51. 'Elle March 17, 2010 at 6:51 pm #

    I was coaxed back to her site under the guise that she has stopped the reselling. Um, nope! < circle hoop earrings < happens to sell the same thing, but cheaper! < < here they are sold as a supply <sparkletrue.etsy reselling cloud earrings < the many etsy supply sellers that sells these earrings < one ring "by" selling for $20 OR < get 3 for $4.50 <ring for $22, which claims she "hand polished" < same ring "before polishing" 😉

    all in about 3 minutes of etsy searching by the titles she gives them. Lame.

  52. ohmeohmy March 17, 2010 at 7:02 pm #

    tomorrow heymichelle is having a Qand A in the labs at 8pm eastern US time

  53. ohmeohmy March 18, 2010 at 9:54 am #

    sparkletrue must read etsy callout blog

  54. 'Elle March 18, 2010 at 5:13 pm #

    …or maybe just following all the links of people finding her here!

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